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HubSpot

4.6
Try HubSpot
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HubSpot

Manage customers and grow sales — with AI doing the heavy lifting

Track leads, automate follow-ups, and write marketing emails automatically — the free CRM that grows with your business.

Best CRM for small businessFree plan available
4.6
#1 CRM for small businesses
Try HubSpot

Free plan available — no credit card needed

Why use HubSpot?

  • Free CRM with unlimited contacts — no credit card needed
  • AI writes follow-up emails and ad copy for you
  • Automatically tracks every customer interaction
  • See your entire sales pipeline in one place
  • Connects to Gmail, Outlook, and 1,000+ tools

What you can do with HubSpot

Everything you can accomplish — starting today.

📋Track leads and sales pipeline
📧Automate follow-up emails
✍️AI-written marketing copy
📊Sales and revenue reporting
💬Manage customer conversations
📱Social media scheduling

Pros & Cons

What's great

  • Free CRM with generous contact management tools
  • AI writes emails, ads, and landing page copy
  • All-in-one: CRM + email + marketing + sales tools
  • Integrates with Gmail, Outlook, and 1,000+ apps
  • Used by millions of businesses worldwide

Worth knowing

  • Paid tiers are expensive as you scale
  • Can feel overwhelming for very small businesses
  • Some essential features locked behind paid plans

Who is HubSpot best for?

Small business ownersSales teamsMarketing managersSolopreneursStartups

Pricing

Pick what fits your budget.

Free

$0 / mo

Free CRM & marketing tools

Most popular

Starter

Starts at $9 / seat / mo

Marketing, sales & automation basics

Get started

Professional

Starts at $800 / mo

Advanced automation, reporting & AI tools

Enterprise

Starts at $3,600 / mo

Enterprise-grade CRM & customer platform

How HubSpot compares

Side-by-side — pick the right tool for you.

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HubSpot

Recommended

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Zapier AI

  • More flexible automation
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  • Better for workflow automation across tools
  • More flexible automation
  • Connects more apps
  • Better for workflow automation across tools

Quick pick:Use HubSpot AI to manage customers and automate sales. Use Zapier to connect HubSpot with other tools.

Ready to start?

Try HubSpotTry Zapier AI

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How to get started with HubSpot

Get started in a few minutes

  1. 1

    Sign up free at hubspot.com — no credit card needed

  2. 2

    Import your contacts or connect your Gmail/Outlook

  3. 3

    Set up a pipeline and add your first deals

  4. 4

    Use AI Content Assistant to write emails and ads automatically

Start now

Get started in a few minutes

Frequently asked questions

Ready to try HubSpot?

Track leads, automate follow-ups, and write marketing emails automatically — the free CRM that grows with your business.

Go to HubSpot

Takes less than 2 minutes · No credit card needed