HubSpot

4.6

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HubSpot

Manage customers and grow sales — with AI doing the heavy lifting

Track leads, automate follow-ups, and write marketing emails automatically — the free CRM that grows with your business.

Best CRM for small businessFree plan available

4.6

#1 CRM for small businesses

Try HubSpot

Free plan available

Why use HubSpot?

Free CRM with unlimited contacts — no credit card needed
AI writes follow-up emails and ad copy for you
Automatically tracks every customer interaction
See your entire sales pipeline in one place
Connects to Gmail, Outlook, and 1,000+ tools

What you can do with HubSpot

Everything you can accomplish, starting today.

📋Track leads and sales pipeline

📧Automate follow-up emails

✍️AI-written marketing copy

📊Sales and revenue reporting

💬Manage customer conversations

📱Social media scheduling

Pros & Cons

What's great

Free CRM with generous contact management tools
AI writes emails, ads, and landing page copy
All-in-one: CRM + email + marketing + sales tools
Integrates with Gmail, Outlook, and 1,000+ apps
Used by millions of businesses worldwide

Worth knowing

Paid tiers are expensive as you scale
Can feel overwhelming for very small businesses
Some essential features locked behind paid plans

Who is HubSpot best for?

Small business ownersSales teamsMarketing managersSolopreneursStartups

HubSpot pricing

Pick what fits your budget.

Free

$0 / mo

Free CRM & marketing tools

How HubSpot compares

Side-by-side, pick the right tool for you.

HubSpot

Recommended

Zapier AI

All-in-one CRM + marketing
Built-in email & pipeline tools
Free forever for core features

More flexible automation
Connects more apps
Better for workflow automation across tools

Quick pick:Use HubSpot AI to manage customers and automate sales. Use Zapier to connect HubSpot with other tools.

Ready to start?

Try HubSpot View Zapier AI

Alternatives to HubSpot

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Automate repetitive tasks — no coding needed

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Popular HubSpot Guides

Learn practical workflows, use cases, and step-by-step tutorials for HubSpot.

View all guides

Best AI Tools for Beginners

HubSpot AI Review: Is It Worth Using in 2026?

Discover whether HubSpot AI is worth using in 2026. Explore its AI-powered CRM features, pricing, real-world use cases, advantages, disadvantages, and how it compares to Salesforce Einstein for sales, marketing, and customer service teams.

12 min readRead guide

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Step-by-Step Automation Workflow for Startup Marketing Using Zapier AI and HubSpot

This tutorial explains how to use Zapier AI and HubSpot together for automating marketing campaigns, lead capture, and follow-up processes, helping startups focus on growth instead of repetitive tasks.

11 min readRead guide

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How to Use Zapier AI + HubSpot for Smarter Marketing Automation Workflows

A hands-on guide to set up marketing automation workflows with Zapier AI and HubSpot focusing on lead capture, nurturing, and analytics automation.

6 min readRead guide

How to get started with HubSpot

Get started in a few minutes.

1
Sign up free at hubspot.com — no credit card needed
2
Import your contacts or connect your Gmail/Outlook
3
Set up a pipeline and add your first deals
4
Use AI Content Assistant to write emails and ads automatically

Start now

Frequently asked questions

Ready to try HubSpot?

Track leads, automate follow-ups, and write marketing emails automatically — the free CRM that grows with your business.

Go to HubSpot

Free plan available